Starting with primary logos, photography, and minimal brand guidelines, I was tasked with creating additional logos and numerous marketing assets for Norton, LifeLock, and Gen. This included landing pages, digital and print ads, and infographics. I took the written guidelines along with the mission and vision for each company, and expanded upon it to help fine-tune visual identities that could be scaled and documented. The result is a unified look and feel for Norton and LifeLock, and updated branding for the new parent company, Gen Digital.