CASE STUDY (IN-PROGRESS)

ARAMARK

ARAMARK

Visual Identity, Creative Direction, Marketing Design, Print Design

Visual Identity, Creative Direction, Marketing Design, Print Design

OVERVIEW

Aramark is a Fortune 500 company that provides hospitality and facilities management services for clients across several industries, including national parks, sports, and healthcare. This large and diverse portfolio provides many opportunities to develop and refresh various creative assets.

STRATEGY

Over the course of two years, I was given the opportunity to design logos and marketing material for several Aramark clients. This included restaurants, campgrounds, resorts, and most notably, Big Bend National Park. I worked closely with Aramark marketing teams to create assets that accurately represented each individual business and experience. Many times, my work for Aramark was chosen over that of more experienced creatives, and these contributions helped me earn a promotion to Senior Designer.

IMPACT

Full business metrics are not publicly disclosed. Additional details may be provided upon request.

CONTACT

CONNECT WITH ME

CONNECT WITH ME

If you'd like to chat, please fill out the form or reach out using the info below and I'll get back to you as soon as possible. Thanks!

If you'd like to chat, please fill out the form or reach out using the info below and I'll get back to you as soon as possible. Thanks!

gavin@backstopcreative.com

(425) 578-4556

gavin@backstopcreative.com

(425) 578-4556

© 2026 Backstop Creative. All rights reserved.

"It is the Lord Christ whom you serve." - Colossians 3:23-24

© 2026 Backstop Creative. All rights reserved.

"It is the Lord Christ whom you serve."
- Colossians 3:23-24